Valuable Guidelines On The Real Benefits Of Signature Lines
Use a signature line for more than just signing off. Some people don’t even use them because their name shows up in the email header information. For an online business owner trying to build their website development business, avoid overlooking such a helpful tool.
In school, you learn that you always have to have a salutation at the end of your letter. This ending in electronic arenas is referred to as a signature line. Remember to use it and take advantage of this valuable style of website promotion.
Think of all the places that you are provided with the option of using a signature line:
• E-mail
• Forums
• Newsletters
• Text Messages
• Social Networks
• IMs
A signature line doesn’t have to be used for just your name. Include your website information here. When you choose to have your signature automatically added to each email, text, forum post, etc. everyone gets to see and read it. Regardless of whether they are personal communications or business, your little personal billboard goes with them.
Forums are active places and your signature line should definitely be seen. Generally speaking, you are not allowed to advertise in forums, so this is the way to tell people about you and what you represent. As they see you more and more in the threads, they will take an interest and look for more information from you. This is great advertising for very little work. So, to use it effectively, make every word count. Of course you will have your name first. You can also precede your name with a traditional salutation if you choose. Common ones include:
• Sincerely,
• With Best Wishes,
• Warmly,
• Have A Nice Day, etc.
On the next line add your website link. This will be a clickable link and automatically appear in blue on most e-mail programs. The underlined word is tempting to most. Out of curiosity, many will click. If any of this seems too difficult, or if you simply don’t have the time to fiddle with your signature, consider requesting the assistance of a professional virtual assistance provider to get you through.
What’s next? Well, if you have more than one site or blog, add another link. Brand positioning sometimes calls for a tagline. If you have one, use it on the next line (in quotations) below your website link.
Don’t feel like you have to keep your signature the same forever. You can change your signature line as you need to in order to keep it fresh, and alert others to anything new and exciting you may be doing. If you create a new website, feature that link in your signature line for awhile so others can click and find out what you are up to.
Most virtual assistants will tell you that you can add signature lines to your mobile phones these days. This is especially good for text messaging. While most people will put personal signatures in their text messages, take a minute to decide if your website would be a good fit for this.
Do you use social networking sites? For business marketing, these can be great places and with a correctly formatted signature line you’re giving your business that extra push. Don’t forget, an “on point” virtual assistant can help you with all the details.
What are you doing with your signature line? If you are leaving it off, rectify the situation right away. It could be costing you a lot of free traffic.
