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Superb Points On The Real Benefits Of Signature Lines

2012 September 5

Use a signature line for more than just signing off. Some people seem to think that they don’t need them as their name already shows up in the header. For an online business owner trying to build their website development business, avoid overlooking such a helpful tool.

When you learned to write a letter in grade school, it always included a salutation at the end with your name. This ending in electronic arenas is referred to as a signature line. Remember to use it and take advantage of this valuable style of website promotion.

Here are some of the places that you could consider using a signature line:

• E-mail
• Forums
• Newsletters
• Text Messages
• Social Networking sites
• Instant Messages

You don’t have to restrict your signature line to your name only. Include your website information here. By automatically including your signature to each mail, text, forum posts and so on, everybody will see it. Whether in personal life or in business circles, use this style of billboard to best effect.

Forums are active places and your signature line should definitely be seen. Generally speaking, you are not allowed to advertise in forums, so this is the way to tell people about you and what you represent. As they see you more and more in the threads, they will take an interest and look for more information from you. This is great advertising for very little work. So, to use it effectively, make every word count. The first thing you should put is your name. Think about putting a traditional salutation in front, if you like. Common ones include:

• Sincerely,
• With Best Wishes,
• Warmly,
• Have A Nice Day, etc.

On the next line add your website link. This will be a clickable link and automatically appear in blue on most e-mail programs. Most people can’t resist the blue. Out of curiosity, many will click. If any of this seems too difficult, or if you simply don’t have the time to fiddle with your signature, consider requesting the assistance of a professional virtual assistance provider to get you through.

What to do next? You can put another link if you have more than one website or if you have a blog. Some businesses have a tagline as a part of their brand. If you have one, use it on the next line (in quotations) below your website link.

Don’t feel like you have to keep your signature the same forever. Spice it up and change it from time to time, letting others know something exciting may be happening. If you create a new website, feature that link in your signature line for awhile so others can click and find out what you are up to.

Any good virtual assistants will tell you that signature lines can even be added to your mobile phones. This works great for text messaging especially. While most people will put personal signatures in their text messages, take a minute to decide if your website would be a good fit for this.

Do you have a presence on social networking sites? These have proven to be great tools for business marketing, but with a signature line, you are giving yourself that little bit extra to get noticed. Don’t forget, an “on point” virtual assistant can help you with all the details.

How is your signature line benefiting you? If you are leaving it off, rectify the situation right away. It could be costing you a lot of free traffic.

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