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Brilliant Points On The Real Benefits Of Signature Lines

2012 August 30

A signature line is good for more than your name. Some people don’t even use them because their name shows up in the email header information. For an online business owner trying to build their website development business, avoid overlooking such a helpful tool.

When you learned to write a letter in grade school, it always included a salutation at the end with your name. This ending in electronic arenas is referred to as a signature line. Remember to use it and take advantage of this valuable style of website promotion.

Here are some of the places that you could consider using a signature line:

• Email
• Forums
• Newsletters
• Text Messages
• Social Networking sites
• Instant Messages

You don’t have to restrict your signature line to your name only. Include your website information here. By automatically including your signature to each mail, text, forum posts and so on, everybody will see it. Whether in personal life or in business circles, use this style of billboard to best effect.

Forums are active places and your signature line should definitely be seen. Generally speaking, you are not allowed to advertise in forums, so this is the way to tell people about you and what you represent. As they see you more and more in the threads, they will take an interest and look for more information from you. This is great advertising for very little work. So, to use it effectively, make every word count. Of course you will have your name first. Think about putting a traditional salutation in front, if you like. Common ones include:

• Sincerely,
• Best Wishes,
• Warmly,
• Have A Great Day, etc.

On the next line add your website link. This will be a clickable link and automatically appear in blue on most e-mail programs. The underlined word is tempting to most. Out of curiosity, many will click. If any of this seems too difficult, or if you simply don’t have the time to fiddle with your signature, consider requesting the assistance of a professional virtual assistance provider to get you through.

What to do next? Well, if you have more than one site or blog, add another link. Some businesses have a tagline as a part of their brand. This should go on the next line, beneath your website link in quotes.

Don’t feel like you have to keep your signature the same forever. You can change your signature line as you need to in order to keep it fresh, and alert others to anything new and exciting you may be doing. For example, after creating a new website, put that link in your signature line so that others can access and see what it’s all about.

Most virtual assistants will tell you that you can add signature lines to your mobile phones these days. This is especially good for text messaging. While text messaging is primarily a personal activity, consider whether you would benefit from including details of your website in yours.

Do you use social networking sites? These have proven to be great tools for business marketing, but with a signature line, you are giving yourself that little bit extra to get noticed. Don’t forget, an “on point” virtual assistant can help you with all the details.

What are you doing with your signature line? If you are leaving it off, rectify the situation right away. It could be costing you a lot of free traffic.

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