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Brilliant Pointers On The Real Benefits Of Signature Lines

2012 September 11

A signature line is good for more than your name. Some people don’t even use them because their name shows up in the email header information. When you are in an online business, with an evolving website development enterprise, always consider using this helpful tool.

When you learned to write a letter in grade school, it always included a salutation at the end with your name. In electronic terms, this is called a signature line. Remember to use it and take advantage of this valuable style of website promotion.

Think of all the places that you are provided with the option of using a signature line:

• Email
• Forums
• Newsletters
• Text Messages
• Social Networking sites
• IMs

You don’t have to restrict your signature line to your name only. Put your website information here as well. By automatically including your signature to each mail, text, forum posts and so on, everybody will see it. Whether in personal life or in business circles, use this style of billboard to best effect.

On forums, using a signature line is paramount. Generally speaking, you are not allowed to advertise in forums, so this is the way to tell people about you and what you represent. As they see you more and more in the threads, they will take an interest and look for more information from you. This is great advertising for very little work. Use it effectively and make each word have consequence. Of course you will have your name first. Think about putting a traditional salutation in front, if you like. For example:

• Sincerely,
• Best Wishes,
• Warmly,
• Have A Nice Day, etc.

Add your website link on the next line. Because it is a link it will automatically appear in blue and be clickable to those who see it with most email programs. Most people can’t resist the blue. They’ll click out of curiosity if nothing else. If any of this seems too difficult, or if you simply don’t have the time to fiddle with your signature, consider requesting the assistance of a professional virtual assistance provider to get you through.

What’s next? You can put another link if you have more than one website or if you have a blog. Some businesses have a tagline as a part of their brand. If you have one, use it on the next line (in quotations) below your website link.

Don’t feel like you have to keep your signature the same forever. You can change your signature line as you need to in order to keep it fresh, and alert others to anything new and exciting you may be doing. If you create a new website, feature that link in your signature line for awhile so others can click and find out what you are up to.

Most virtual assistants will tell you that you can add signature lines to your mobile phones these days. This works great for text messaging especially. While most people will put personal signatures in their text messages, take a minute to decide if your website would be a good fit for this.

Do you use social networking sites? For business marketing, these can be great places and with a correctly formatted signature line you’re giving your business that extra push. Don’t forget, an “on point” virtual assistant can help you with all the details.

How is your signature line benefiting you? Don’t leave it off and fix this right away if necessary. It could be costing you a lot of free traffic.

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