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Great Considerations On The Real Benefits Of Signature Lines

2012 September 21

A signature line is good for more than your name. Some people don’t even use them because their name shows up in the email header information. For an online business owner trying to build their website development business, avoid overlooking such a helpful tool.

In school, you learn that you always have to have a salutation at the end of your letter. This ending in electronic arenas is referred to as a signature line. Remember to use it and take advantage of this valuable style of website promotion.

Here are some of the places that you could consider using a signature line:

• Email
• Forums
• Newsletters
• Text Messages
• Social Networks
• IMs

A signature line doesn’t have to be used for just your name. Put your website information here as well. By automatically including your signature to each mail, text, forum posts and so on, everybody will see it. Whether in personal life or in business circles, use this style of billboard to best effect.

On forums, using a signature line is paramount. Generally speaking, you are not allowed to advertise in forums, so this is the way to tell people about you and what you represent. As they see you more and more in the threads, they will take an interest and look for more information from you. How is that for free advertising with minimal work? So, to use it effectively, make every word count. The first thing you should put is your name. You can also precede your name with a traditional salutation if you choose. Common ones include:

• Sincerely,
• Best Wishes,
• Warmly,
• Have A Great Day, etc.

On the next line add your website link. Because it is a link it will automatically appear in blue and be clickable to those who see it with most email programs. The underlined word is tempting to most. Out of curiosity, many will click. If any of this seems too difficult, or if you simply don’t have the time to fiddle with your signature, consider requesting the assistance of a professional virtual assistance provider to get you through.

What to do next? Well, if you have more than one site or blog, add another link. Some businesses have a tagline as a part of their brand. This should go on the next line, beneath your website link in quotes.

Don’t feel like you have to keep your signature the same forever. You can change your signature line as you need to in order to keep it fresh, and alert others to anything new and exciting you may be doing. If you create a new website, feature that link in your signature line for awhile so others can click and find out what you are up to.

Most virtual assistants will tell you that you can add signature lines to your mobile phones these days. This works great for text messaging especially. While most people will put personal signatures in their text messages, take a minute to decide if your website would be a good fit for this.

Do you have a presence on social networking sites? These have proven to be great tools for business marketing, but with a signature line, you are giving yourself that little bit extra to get noticed. Don’t forget, an “on point” virtual assistant can help you with all the details.

What are you doing with your signature line? If you are leaving it off, rectify the situation right away. It could be costing you a lot of free traffic.

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