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Facebook Advertising Suggestions that Work

2010 October 13
by buddy

The amount of targeted traffic at Facebook is enormous, and online businesses are adding significant revenue to their bottom lines. Are you jumping on this opportunity? Well, today we will outright give you 3 solid Facebook advertising tips that work and that you can use.

One basic suggestion that new Facebook advertisers never seem to take is to separate their ads by gender. This is important because men and women usually click on different types of ads. So if you really want to make your ad more effective, you should make sure that you don’t forget this step. You will also find out that not only is there a difference in response, but also in the price of the ad too. For instance, if you sell a weight loss eBook that possesses two versions, one for men and one for women. In this scenario, you can easily arrange them by gender and determine the targeted results. By applying this one easy feature, you will be able to touch two differing groups effectively and not have to worry about the response.

As you probably already know, much will always be determined by the ad copy for any particular ad. Simply stated, your copy must be able to get the job done. Your job is to make your ads different, attention-getting, and also make people want to know more. There is a particular formula with classified ads, and that really is very similar to what you’ll be doing at Facebook. Good copy has a call to action statement telling people what action you want them to take.

A strong call to action actually tells people what you want them to do. Last but not the least; use words that are in reference to the demographic you’re targeting. It’s all about thinking out of the box and being a little creative with your ads. As always, the more you work on what you need to do for success, the more successful you’ll be.

You can also give a try to the homepage engagement ads. But we must tell you that you must the required budget resources for these ads. If you wanted to run a marketing video, then you can do that with this ad space. This ad space is costly, and honestly anyone reading this article probably will not have the budget for it; but we wanted to talk about it. Finally, Facebook is getting more popular and if you want it to be beneficial, you must test your ads a lot in order for it to work for you.

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